STURGIS, Mich.–(BUSINESS WIRE)–Morgan Olson continues their legacy of award-winning innovation with the launch of the all-new “Kestrel” work truck. Named after the bold and agile kestrel – a small but fierce falcon known for its precision and efficiency – this compact powerhouse is smaller than Morgan Olson’s iconic step vans yet built with the same uncompromising commitment to long-lasting performance.
“Many vocations appear to be seeking smaller applications for their delivery and service needs, and we are excited to present the Kestrel as a work truck solution,” said Joe Rudolph, Vice President of Sales and Marketing at Morgan Olson. “As we continue to grow and expand our work truck product line into new vocations, the Kestrel presents limitless possibilities. The applications are not limited to work trucks; design and functionality included considerations from law enforcement, fire departments, and other first-line responders as they seek a smaller, more fuel-efficient solution for increasing demands. We believe all markets, domestic and international, can be served.”
The Kestrel work truck retains all the proven long-life benefits Morgan Olson is known for, with total turn-key work truck features including:
- Customizable cargo access and management
- Available in left- and right-hand drive and four-wheel drive
- “Automotive” cab comforts
- Enhanced essential safety features
“Safety and serviceability were among our top priorities in developing the Kestrel,” Rudolph explained. “These latest technologies are supported by an existing service network.”
About Morgan Olson:
Founded in 1945 and located in Sturgis, MI, Morgan Olson is North America’s leading purpose-built work truck body manufacturer. Morgan Olson accounts for nearly 70% of step vans in North America and has a dedicated parts business committed to keeping Morgan Olson vehicles on the road. Morgan Olson is a business unit of J. B. Poindexter & Co. Visit morganolson.com
Contacts
Media Contact:
Kenneth Klein, Director of Marketing & Communications
Morgan Olson
269-659-0337; kenn.klein@morganolson.com
