A SUSTAINABLE SPECTRUM
In the world of automobiles, where functionality often meets style, the choice of colour plays a pivotal role in shaping the identity of a vehicle. The automotive industry has long recognized the impact of colours on consumer preference, with hues ranging from classic blacks and whites to bold eye-catching reds and blues. Beyond simple aesthetics, […]
A NEW ARRAY
YOU’RE GOING TO LAVA BASF’S COLOUR TRENDS FOR 2022/23 BY KATE NG With each new year comes a new rainbow—at least, that’s the case for BASF. The coatings giant has revealed its annual predictive colour trends report, which presents a new palette of automotive hues that align with global trends analyzed by BASF. “This collection […]
Round-the-World Refinishing: BASF’s passion for education brings opportunity to Japanese tech students
Kelowna, British Columbia — Sept. 27, 2019 — This summer, young Japanese automotive refinishing students were given an opportunity to perfect their refinishing skills in a special immersion-style study program held in Kelowna, B.C. Approximately 40 students from Toyota Technical College (TTCN) in Nagoya, Japan attended Okanagan College in Kelowna for four weeks to work one-on-one […]
Automotive industry recognized in Canada’s top 100 employers of 2018
By Erin McLaughlin Toronto, Ontario — December 6, 2017 — The Canada’s Top 100 Employers project, a national competition developed to recognize employers offering exceptional workplaces recently announced their 2018 winners. This year, a handful of employers within the automotive industry were chosen—3M, BASF, Ford and Toyota Motor Manufacturing Canada (TMMC). Selections are based on […]
Pebble Beach winning Porsche painted with BASF Glasurit
Pebble Beach, California — September 5, 2017 — A 1952 Porsche 356 Reutter Cabriolet restored by Road Scholars in Durham, North Carolina, won Best in Class (Post War Open) at the Concours d’Elegance in Pebble Beach, California. This is only the second time a Porsche has won its class in a non-Porsche class. “Winning Pebble […]
Submissions open for third annual Glasurit Best Paint competition
Mississauga, Ontario — August 11, 2017 — BASF is accepting submissions for the third annual Glasurit Best Paint Award. Photos submitted must be of a Glasurit-painted vehicle. All vehicles must also be on display at the upcoming 2017 SEMA Show in Las Vegas, Nevada, and utilize Glasurit 22, 55 or 90 Line products, including primer, […]
BASF seeking submissions for 2018 R-M calendar
Mississauga, Ontario — August 7, 2016 — BASF is offering its customers another opportunity to see their work on the R-M calendar for 2017. The company is looking for unique photos of all sorts of vehicles, including motorcycles and planes, that feature its R-M brand finishes. These include Carizzma, Onyx HD, Diamont and Uno. Every year the […]
